If you ever pay a visit to Printfresh Studio, you'll find our office full of designers creating beautiful artwork day in and day out. One of our teams produces trend-driven and runway-inspired original designs, while our CAD & Custom team develops custom artwork for our clients' more specific requests. That team also helps out with making sure artwork files are factory-ready, which you can read about over here. 

When we're working with a client on a custom design, they'll send over some inspiration photos so we can get a feel for their vision. We also make sure to discuss important elements like scale, spacing, and hand, as well as nitty-gritty technical details like repeat size and color max info. We want to make sure the final artwork is both beautiful and also workable for their printer. 

Today we're going to show you how our CAD & Custom team moves from inspiration to a finished print. And if you stick around until the end of this post, we're sharing some free wallpaper downloads we created for your desktop or smartphone!

Like many other industries, print designers participate in a few major tradeshows every year.  Most print studios work seasonally, and we do our best to stage our calendar ahead of our clients' design cycles, making sure that we're ready with relevant trends when designers start developing their next season.  Tradeshows are usually scheduled around these season changes, and they offer the perfect venue to premiere new collections filled with exciting new trends.  

The shows are really fun - not only is it great to connect with our favorite clients, it's also inspiring to see what other artists have been up to and admire the variety of print and pattern everyone is showing.  Booth decorations are also a big highlight - as you can imagine, the artists behind the studios put in a ton of work creating beautiful show spaces, and there are always some breathtaking backdrops and art installations to admire.